Last updated: October 2026
This translation is provided for convenience only. In case of any discrepancy between language versions, only the French version is legally binding.
These Terms and Conditions of Sale (hereinafter the « Terms ») govern all contractual relations between:
Definitions:
Registering on the Platform and subscribing to any Plan imply full and unreserved acceptance of these Terms. The Merchant acknowledges having read them before subscribing.
The procedure for amending these Terms is set out in article 15.
To use the Platform, the Merchant must create an Account by providing accurate and complete information (business name, email address, type of activity). The Merchant is responsible for keeping login credentials confidential.
The Merchant undertakes to:
The 14-day free trial is available on the Pro plan only and starts upon activation, i.e. when a valid payment method is registered; no amount is charged during those 14 days. At the end of the trial, the Pro subscription continues automatically at the current rate unless the Merchant cancels before the trial ends. The Business and Multi-site plans have no free trial and are billed from the moment of subscription.
Goodly offers the following plans:
Prices are stated in euros, excluding applicable taxes. Goodly reserves the right to change its prices. Any change will be communicated with 30 days' notice and will only apply from the next renewal.
Discounts are offered depending on the commitment period:
The annual and two-year discounts apply to the first commitment period only; on expiry, the subscription renews at the full rate then in force. These offers may change; the terms in force at the time of subscription apply for the entire duration of the commitment concerned.
Payments are made online by payment card through Stripe, a PCI DSS certified payment processor. Goodly does not store any card data.
Billing is:
If a payment fails, Goodly will attempt another charge in the following days. If payment fails repeatedly, the Account may be suspended in accordance with article 10.
The Merchant has 30 calendar days from the activation of their free trial or, where there is no trial, from their first payment, to request a full refund of any amounts already paid, by simply emailing contact@goodly.be.
The 14-day free trial is included within this 30-day period: 16 days therefore remain after the trial ends to request a refund.
This guarantee applies:
This guarantee covers the case where the Merchant put Goodly in their customers' hands without obtaining the expected benefit — typically, if their regulars do not come back more often. It does not cover an unused Account: if the card was never published, or if no customer installed it, the product was not put to the test and the sums paid are not refunded.
Service is deemed effective when, on the day of the request, the card is active, at least 10 customers have installed it and at least 30 stamps (or the equivalent in points) have been issued. The Merchant can check these figures at any time from their dashboard.
The refund is issued to the original payment method within 14 business days.
The monthly subscription is commitment-free. The Merchant may cancel at any time from the dashboard. Cancellation takes effect at the end of the current billing period.
The annual or biennial subscription commits the Merchant for the chosen duration. Cancellation may be requested at any time but only takes effect at the end of the current period. No pro-rata refund is issued, except under the 30-day guarantee (article 7).
The 14-day free trial can be cancelled at any time before it expires from the dashboard, with no charge whatsoever. It is included within the 30-day guarantee period (article 7). The free Starter plan is no longer offered to new accounts; accounts already on it keep it.
The Merchant contracts for professional purposes, in the course of its business; the right of withdrawal provided for consumers (article VI.47 of the Code of Economic Law) does not apply. Performance of the service begins upon subscription.
The 30-day money-back guarantee (article 7) is offered on a commercial basis, independently of any legal obligation.
Goodly reserves the right to suspend or terminate an Account, without notice, in the following cases:
In the event of suspension for non-payment, the Merchant may settle the situation at any time to restore access to the Account. Otherwise, the Account remains suspended and its data is retained: it is deleted only at the Merchant's request (deletion of the Account from the settings or by email) or in the cases provided for in the privacy policy.
Goodly undertakes to provide a reliable and secure service, as an obligation of means. Goodly cannot be held liable for:
In any event, except in case of fraud or gross negligence on Goodly's part, and without prejudice to its obligations as processor (article 13), Goodly's total liability is limited to the amounts actually paid by the Merchant during the 12 months preceding the triggering event.
The Goodly Platform, its source code, design, content and brand are the exclusive property of Ermal Ibraj. No licence and no intellectual property right is transferred to the Merchant through use of the Platform.
The Merchant retains full ownership of the logos, images, content and data uploaded to the Platform. By uploading content, the Merchant grants Goodly a limited, non-exclusive licence to use it for the sole purpose of providing the service.
Goodly collects and processes personal data as part of providing the service, in accordance with the General Data Protection Regulation (GDPR). The terms of this processing are described in our privacy policy.
For End customers' personal data (name, email, phone, stamps, visit history, connected point-of-sale customer ID where applicable) and for the data of the Merchant's staff using the point-of-sale access (access code, action log, timestamp, IP address, device, approximate location if proximity control is enabled), the Merchant is the data controller and Goodly acts as processor within the meaning of article 28 GDPR. This article constitutes the data processing agreement between the parties.
Goodly processes this data on behalf of the Merchant, for the duration of the subscription, for the sole purpose of providing the service: management of loyalty cards, stamps and rewards, Wallet notifications, the Merchant's campaigns — including automated campaigns (AI-generated texts) where the Merchant has enabled them in its settings —, matching of sales from the connected point of sale where the Merchant has enabled it, programme statistics and the point-of-sale access activity log.
The Merchant gives general authorisation for the use of the sub-processors listed in the privacy policy (hosting, database, email, payment, Wallet, AI, point-of-sale connection where enabled). Goodly will inform the Merchant of any change of sub-processor, allowing reasonable objections to be raised. Transfers outside the EU are governed by standard contractual clauses, the Data Privacy Framework or an adequacy decision.
The Merchant undertakes to have a valid legal basis for processing its End customers' data, to inform them in accordance with articles 13 and 14 GDPR, and to use the campaign features (push, email, automated campaigns) only in compliance with applicable direct marketing rules.
The Merchant also informs the members of its staff who use the point-of-sale access of the existence of the activity log, in accordance with applicable employment law: purpose (security and traceability of operations), data recorded (access code, actions performed, timestamp, IP address, device and, if proximity control is enabled, approximate location) and retention period (90 days).
Goodly cannot be held liable for the total or partial non-performance of its obligations where such non-performance results from an event of force majeure, in particular: natural disaster, fire, internet network failure, failure of third-party suppliers, cyberattack, government decision or any other circumstance beyond Goodly's reasonable control.
In the event of force majeure lasting more than 90 days, either party may terminate the contract without compensation.
Goodly reserves the right to amend these Terms at any time. Amendments will be notified to the Merchant by email at least 30 days before they take effect. Continued use of the Platform after the new Terms come into force constitutes acceptance of them.
These Terms are governed by Belgian law. Any dispute concerning their interpretation, performance or termination shall fall under the exclusive jurisdiction of the courts of the judicial district of Brussels, Belgium.
For any question about these Terms: contact@goodly.be