Question 1

How much does a Goodly digital loyalty card cost?

Accepted Answer

Goodly offers a 14-day free trial on the Pro plan (€29/month): unlimited customers, push notifications and AI. The Business plan is €69/month with gift cards and geolocation, and Multi-site is €149/month. Up to -20% on long-term commitments.

Question 2

Can I try Goodly for free?

Accepted Answer

Yes, you get a 14-day free trial on the Pro plan. A payment card is required to start the trial; no charge for 14 days and you can cancel anytime before it ends.

Question 3

Is there any commitment or contract?

Accepted Answer

No, all plans are commitment-free. You can cancel anytime. We offer a 30-day money-back guarantee on all paid plans.

Question 4

What is the difference between the Pro and Business plans?

Accepted Answer

The Pro plan (€29/month) includes 1 card, unlimited customers, push, AI, RFM analytics and automatic Google reviews. The Business plan (€69/month) adds 2 cards, 50,000 emails/month, gift cards, geolocation, white-label and API access.

Question 5

Does the loyalty card work on iPhone and Android?

Accepted Answer

Yes, Goodly works natively on Apple Wallet (iPhone) and Google Wallet (Android). Your customers have nothing to download: they scan a QR code and the card is added to their wallet in seconds.

Question 6

How does the annual discount work?

Accepted Answer

The annual plan gives -15% off the monthly price, and the 2-year commitment gives -20%. For example, the Pro plan goes from €29/month to €24.65/month annually, saving €52 per year.

Feature	Pro 29€/month	Business 69€/month	Multi-site 149€/month
Loyalty cards
Number of cards	1	2	5+
Stamps
Points
Custom colors & logo
White-label (no Goodly branding)	—
Custom QR code
Customers
Number of customers	Unlimited	Unlimited	Unlimited
Customer profile (name, email, phone)
PIN code per customer
Apple Wallet
Google Wallet
Notifications
Push notifications
Targeted push campaigns (segments)
Email campaigns	10,000/month	50,000/month	100,000/month
Automated emails (re-engagement, welcome)
Scheduled daily push	—
Analytics & AI
Overview (KPIs)
RFM segmentation
Churn risk
Cohort retention
AI assistant (chatbot)
Automatic AI suggestions
Advanced features
Gift cards	—
Geolocation (proximity notification)
Automatic Google reviews
Checkout mode (staff)
Secure staff codes
API access	—
Multi-site
Points of sale	1	2	5 included
Additional locations	—	—	+€20/location
Multi-site dashboard	—	—
Support
Documentation
Email support
Priority support	—
Dedicated support	—	—
Billing
Monthly
Annual (-15%)
2-year commitment (-20%)
Cancel anytime

Simple, transparent pricing.

Pro

Business

Multi-site

Full comparison